A delicious new website with a branded, searchable and engaging online portal.
TastyUrban have been so great to work with, although we must admit, looking at their photography of delicious food like fried chicken and dumplings was the hardest part.
We built the new TastyUrban website, and also their partner Portal where restaurant partners can log in and view the playbooks, recipes, ingredients, packaging and food safety information in a central and easy-to-update hub.
We chose to use Statamic for content management system because of its incredibly flexibility when it comes to content structures, and the ability to make the TastyUrban site multi-lingual, with English and German versions of the site and portal available.
Within the Portal, each brand has its own colour style applied, including brand accents, for added personality, and a search index for its own content, allowing for easy discoverability.
With unique content requirements, we pushed Statamic's content authoring features to new boundaries to create an incredible knowledgebase for TastyUrban and their brands, full of reusable snippets of content, allowing complex recipes and combos to be created without re-entering the same information multiple times. Our focus from the start was ensuring the authoring experience remains intuitive, smart and easy-to-use.
Using Statamic's flexible content protection methods, and incredible caching performance, the new TastyUrban site gives the team the ability to keep their playbooks up-to-date online, and not compromise on the author's experience.
